28.10.2025 aktualisiert

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Business Intelligence & Data Strategy Consultant

Herzogenaurach, Deutschland
Deutschland
Bachelor’s degree in Information Systems
Herzogenaurach, Deutschland
Deutschland
Bachelor’s degree in Information Systems

Profilanlagen

Business Intelligence Designer.pdf
Data Infrastructure Architect.pdf
Strategic Insights Analyst.pdf

Skills

Data AnalysisAutomatisierungBusiness IntelligencePartnerschaftenData ArchitectureDateninfrastrukturETLSpanischForecastingGlobale VertriebssystemeSteuerungMarktanteilMarktforschungProzessdesignPower BiEinzelhandelTableauDemonstrations-FähigkeitenKonsumgüterPortugiesichDatenstrategieZweisprachig
Experience
  • 18+ years in Insights, Analytics & BI: leading global processes and strategic initiatives
  • adidas (last 5 years):
    • Managed global partnerships (Circana, Euromonitor) for consistent insights delivery
    • Designed and led global distribution processes for market share data
    • Drove dashboard development and adoption (Power BI, global alignment)
    • Partnered with executives and regional teams to enable strategic, data-driven decisions
  • Samsung: built and scaled BI/insights processes to connect global teams and maximize data use
  • Freelance readiness: proven ability to structure, execute, and deliver insights projects independently, with both a strategic and hands-on approach
Knowledge
  • Business Intelligence & Market Intelligence practices in global companies
  • Consumer goods and retail industries, with deep expertise in sporting goods (Samsung, adidas)
  • Data architecture principles (Lakehouse, ETL, mapping files, governance, automation)
  • Cross-cultural collaboration: experience aligning global teams across regions and functions
Skills
  • Data Strategy & Insights Frameworks
  • Business–Data Translation (execs ↔ technical teams)
  • Dashboard & Reporting Development (Power BI, Tableau)
  • Forecasting & Market Intelligence
  • Data Infrastructure & Governance (Lakehouse, ETL, automation)
  • Global Process Design & Implementation
  • Clear Communication & Executive Presentations
  • Multilingual: English, Portuguese, Spanish

Sprachen

DeutschGrundkenntnisseEnglischMuttersprachePortugiesischMutterspracheSpanischverhandlungssicher

Projekthistorie

Global Market Intelligence Director

adidas

Konsumgüter und Handel

>10.000 Mitarbeiter

  • Defined global data governance, guided migration to Databricks & Power BI.
  • Championed the Market Knowledge Hub as single source of truth, driving adoption across functions.
  • Partnered with business development to align forecasting models with strategic goals.

Senior Manager, Global Market Intelligence

adidas

Konsumgüter und Handel

>10.000 Mitarbeiter

  • Centralized fragmented market share data into one trusted global system.
  • Built ETL pipelines and mapping files (Alteryx), automated reporting, and delivered Tableau dashboards.
  • Embedded governance rules, ensuring consistency and credibility in executive reporting.

Business Intelligence Manager

Samsung

Konsumgüter und Handel

>10.000 Mitarbeiter

  • Formalized regional BI function by sustaining the data hub and refining ETL processes.
  • Expanded dashboards to new KPIs and categories; produced executive reporting packs.
  • Unified market and sales performance into coherent narratives for HQ and regional leadership.

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