16.10.2025 aktualisiert
100 % verfügbar
Certified Agile Project Manager, Scrum Product Owner. Investment Foundations by CFA
Zurich, Schweiz Master's degree, System analysis and management. 2010 – 2012
Skills
Banking appProject managementBankingagileScrumBankerfahrungBanking & FinanceProjektmanagerJIRAConfluencems projectVideo On DemandMobile AdvertisingDisplay adsgoogle tag managerGoogle Webmaster ToolsGoogle AnalyticsSEM CPMGoogle Based Product Listing in Google MerchantsDigital StrategyDigitales Marketingemail-marketingUX/UIAnalyseWerbetextwerbetrackingOnline WerbungFacebook AdvertisinglinkedIn Advertisingtwitter AdvertisingenglishDeutschRussianGoogle Adwords PPC
As a AI Project & Product manager with a cross-domain experience in both startup & enterprise environments, I’ve delivered projects in FinTech, IT, banking and e-commerce industries. Passionated to bridge the gap between people and technology, I am able to find a common language with C-level executives and software developers.
Key skills:
* Agile project management in globally distributed multicultural environment according to Scrum/Kanban methodology with deep focus on Iron Triangle and Quality Assurance;
* Product development (backlog management, customer development, A/B-testing, user analytics, UX/UI design, KPIs, digital marketing)
* Working languages: English, German
Awarded certifications:
* Scrum Product Owner certification by Scrum.org
* Agile Project Manager certification by IAPM
* Investment Foundations certificate by CFA Institute
* Google Ads certified in display, search, video, mobile, and shopping ads
* Google Analytics Individual Qualification
Sprachen
DeutschverhandlungssicherEnglischverhandlungssicherRussischMuttersprache
Projekthistorie
Currently work on behalf of a large Swiss bank.
• Migration from Google Analytics to Adobe Analytics on Asset Management platform & Fundsearch (integrated tool for investors). Project management, requirements, QA.
• Integration Adobe Analytics on Intranet: Project management, requirements, QA
• Integration Adobe Analytics on Adobe Campaign: gathered requirements, provided user stories, designed 6+ wireframes in Figma for different user roles for dashboards in MS Dynamics (CRM) and Microsoft Power BI. Project management, QA.
Jira, Confluence, Wiki, Balsamiq, Figma
Microsoft Dynamics, Seismic, Adobe Analytics, Adobe Experience Manager, Adobe Campaign, Microsoft Azure, Power BI
By developing AI product & digital marketing strategy, its planning, execution and advertising I help international, EU & Swiss businesses to find customers and start operations in EU/CIS/DACH regions.
Responsibilities:
- Define, develop AI product, marketing & advertisement strategy.
- Project management according to the Agile/Scrum/P3 Express/HADI framework.
- Execute marketing activities with a focus on automation.
- Increase revenue and online presence of clients’ brands & products.
- Develop and drive all product marketing activities for clients to compliment the Marketing Value proposition.
Achievements:
- more 15 leads with common value 14M CHF (B2B market)
- more 3 573 business leads for e-commerce (B2C market) - more 20M impressions of ads, avg. 4.6% CTR.
Recent assignments:
● Systemcredit AG — defined roadmap and marketing strategy, implemented architecture for digital marketing automation using Google Marketing Platform and ZohoCRM, and piloted lead generation in Google Ads & LinkedIn. Managed team of 7.
● Sandermoen Publishing AG — delivered Google Marketing Platform integration project, managing team of 3 IT-specialists, established end-to-end lead tracking, launched multilingual marketing campaigns in Google Search to enable product placement into new markets in the EU.
● greenTEG AG — UX design and SEO for e-commerce solutions based on Wordpress CMS + WooCommerce. Managed team of copywriter and full-stack developer during implementation phase.